ServEssentials (Customer Service Manual)

William Riggs
ServEssentials book cover 3d


Out of stock

This little booklet (29 pages) was written by Billy Riggs and Bruce Loeffler, former Customer Service trainer at DisneyWorld in Orlando, Florida. It is a handy description of hundreds of simple and practical tips you can use to improve customer service in any business or organization. Hard copies of this booklet are permanently out of stock, but you may purchase the downloadable version as a .pdf version here, or purchase the flash drive, on which the pdf version comes included.



Video of Billy Performing the World’s Second-Best Card Trick!

Watch as Billy Riggs presents this funny routine for 1500 people in Houston in August of 2023, and does it in every show. BTW, this is the world’s best stage card trick. He’ll be happy to do the absolute world’s best card trick for you in person, but it’s too small to do for more […]

Leadership Made Simple

IT DOESN’T HAVE TO BE THIS WAY! The photo above depicts the way many people perceive the leadership process: complicated. But my diagram is much simpler: It’s a mountain. True leaders function from the mountaintop. Mere bosses languish at the bottom. As if that weren’t already simplistic enough, it’s a purely binary arrangement. You’re either […]

Billy Riggs' Leadership Pyramid
Be a Leader, Not Just a Boss

THE BOSS A boss and a leader are not the same things. In fact, they’re almost opposites. A boss is one who employs a series of carrots and sticks, perks and threats, promises and punishments to leverage employees into doing tasks they’d rather not do. The boss must convince staff members that their lives will […]

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